Our Approach
What has value in the real world? What helps people make meaning in their lives?
We measure communication success by how people apply what they’ve learned. How they are engaged emotionally. And how they change their attitudes and their actions.
We design communications backwards. The outcomes come first. We assess your needs – the key messages that need to be delivered.
Then we map a journey from the ending to the beginning. How people will change their values. How they will develop skills. How they will build their own knowledge.
This is educational communications.
Strategic Storytelling
Finding Your Story | Honing Your Story| Telling Your Story | Story Branding
Successful companies know their story. The corporate story conveys why the company exists and what is driving it.
Our process helps unearth, construct and communicate stories that drive employee engagement and build brand reputation.
Employee Learning
Stakeholder Communications | Facilitation | Professional Development
Everyone has the capacity to learn and to change and can be engaged in a learning process of actively building their own knowledge, skills and values.
To be successful in the rapid and continued change of today’s world, each of us must be a learner and a teacher. Continuous learning, individually and in groups, and effective teaching of one another allow us to keep pace, to thrive and to grow.
Youth Engagement
Curriculum-Based Experiential Education | Innovation Events | Teacher Education
Youth want to know that what they are learning in the classroom has value in the real world. CGC brings educational outcomes to life through an experience of how subjects are used in the world of work.
Real world problems engage youth with the expertise of business, government and industry associations, supporting core educational outcomes with award-winning learning systems.